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What Is A Nipple Concealing Bralette?

What Is A Nipple Concealing Bralette? 3 colors of elli bralettes

It's a Bralette Specifically Designed for Nipple Concealing

Before we dive into the purpose for and awesomeness of our nipple concealing bralette, let’s talk about “a bralette” in general. Women and girls like to wear a bralette because it’s comfortable and stylish, right? Bralettes are comfortable because they're wireless, lightweight and unlined. Thanks to the latter two, our nipples (erect or not) tend to show through the thin material thereof. “Nipple reveal can be a problem with bralettes, especially the unadorned stretch jersey styles…” echoes The New York Times in article, The Bralette is Back.

It’s a problem, a universal problem, this nipple-showing-through-the-bralette situation. In an attempt to combat it, bra companies have added removable padding or included nipple covers with certain bralette styles. We don’t see either of these as the best solution. Removable padding is bulky, hot, distorting and gets lost in the wash. Nipple covers, while at times convenient, are non-breathable (you can sweat those puppies right off) and their adhesive backing isn’t fun to peel off your boob at the end of the day. Both options seem so…extra.

At Non Disclosure Apparel, we’ve flipped the script on all of it. Completely unsatisfied with the nipple concealing options on the market, we created a non-padded bralette with a concealing petal built-into each cup. The petals are comprised of a patent-pending “system” of strong as hell, whisper thin fabric. These little gems are non-removable, centered and sealed between two stretchy nylon cup layers for a one step, pull it over your head and go (and never worry about your nipples showing through your clothing) bralette.


What Is A Nipple Concealing Bralette?
And even though the The Elli Bralette, it's affectionately named, is specifically designed to be nipple concealing, it’s also incredibly comfortable. This happened by default, really. Once we arrived at a fool proof concealer, a seamless knit, butter-soft, non-padded, no pokey hardware bralette was designed around it. It turned out to be so comfortable in fact, women, teens and tweens are sleeping in it, forgetting they even have it on! Never saw that coming! 

So, Bralette Wearers Rejoice! No more trade-offs in the name of simple modesty.  It’s due time you for you to have your cake and eat it too.
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